With an increase in online travel planning information and one-click trip booking websites, it may come as a surprise to you that more and more millennials are actually turning to travel agencies to book their trips rather than doing it themselves.
According to a recent (2017-2018) study by a trusted travel and hospitality marketing firm, MMGY Global, 33% of millennials in the travel world are looking to hire travel agents within the next 2 years.
Another study by the American Society of Travel Advisors found that Millennials are much more likely to hire help than baby boomers or gen x-ers, the percentages found being 55%, 28%, and 42% respectively for each generation.
Millennials, which are those born between 1981 and 1996, are more apt to sign up for one on one service with an agent, with their initial interest in these agents caught by easy to navigate websites and ready to purchase packages.
Studies also found that these very travelers are looking for transformative trips focusing on health, wellness, and experience overall. They are not looking for simple sightseeing treks across major cities, they are looking for travel that means something to them, and to those around them.
Here at Group Tours, we have agents just a phone call away ready to make these types of trips happen. We pride ourselves in one on one service and offer several different 'transformative' types of travel arrangements, just take a look at our various themed trip options!